When I moved to London a few years back, I needed something to get the local agencies' attention, so I made this self-promotion video. I shamelessly used my then girlfriend (now wife) to get jobs and I'm proud of it, mostly because it worked.
It took us a long time to make this campaign possible, but we did it. Rumour has it though that if I set foot inside of the Milka factory, the engineers will kill me.
How do we show the amazing 300Km autonomy of the BMW i3 online? We create a 300Km url.
We asked Pharrell Williams to write a book for us and he did. We then erased it.
Mobile has forever changed what we expect of brands. It's fractured the consumer journey into hundreds of real-time, intent-driven micro-moments. Google partnered up with Airbnb and Dunkin' Donuts to create two mobile experiences triggered by those moments.
Despite facing constant discrimination in a country where Men's Soccer is king, the Portuguese National Women's Soccer Team made it to the 2017 European Championship for the first time in history. They took the criticism, the ignorance, the discrimination and answered back in their own special way.
The problem: Most people have the wrong idea of what it is like to work at McDonald's. People think employees are exploited and have no professional future ahead.
The idea: We created "stories with an M". An online project that features short documentaries that tell the story of people who have value and success in their current professions and have worked at McDonald's in the past.
The "MOSTRA-ME Festival" aims to present Portuguese cinema from the perspective of those who make it (directors, directors of photography, sound technicians, etc), revealing the making-of and behind-the-scenes of the seventh art to the public.
Some of the actors used in the film actually work as what they are representing.
This is a good friend I made at the agency. I gave him a voice and in return he gave me a brief escape from all the briefs.
In the midst of a collection of Christmas commercials trying to make you cry, here’s one that tries to make you laugh.